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How to Raise Prices in an Online Store ?
Raising Prices Without Fear – How to Do It Smartly and Profitably The topic of price increases comes up in every business sooner or...
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5 minut(y) czytania


Promotion Is Not Just a Discount – How to Build Price Advantage Without Cutting Prices
When we think about promotions, the first thing that usually comes to mind is a price reduction. It’s intuitive – easy to communicate and...
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3 minut(y) czytania


Our new book!Practical Pricing Strategies for eCommerce
Practical Pricing Strategies for eCommerce is a hands-on guide focused on ready-to-implement algorithms and techniques for increasing...
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1 minut(y) czytania


Why do promotions work in e-commerce? A deeper look
In the world of e-commerce, promotions are one of the most powerful sales drivers. But it’s not just about lowering prices — a...
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2 minut(y) czytania


Why Product Descriptions Matter More Than Ever in E-Commerce
Introduction: First Impressions Start with Words In the digital retail landscape, your product page is your storefront — and the product...
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4 minut(y) czytania


Search Results in E-Commerce: Why Your Product Needs to Be There
Search Results in E-Commerce: Why Your Product Needs to Be There In modern e-commerce, the search bar is no longer just a functional...
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2 minut(y) czytania


Understanding and Optimizing the Digital Shelf
What Is the Digital Shelf and Why It Matters The digital shelf encompasses all online touchpoints where consumers interact with products:...
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1 minut(y) czytania


The Real Power of Dynamic Pricing
In the ever-evolving world of online retail, pricing isn’t just a numbers game — it’s a strategic tool. For e-commerce businesses aiming...
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2 minut(y) czytania


Price Elasticity
Understanding Price Elasticity in Dynamic Pricing Price elasticity is a key concept in dynamic pricing , determining how price changes...
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2 minut(y) czytania


Loyalty Programs
The Power of Loyalty Programs in E-commerce In the competitive world of e-commerce, loyalty programs have become essential for building...
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2 minut(y) czytania


The Impact of Promotional Activities on price testing
The Role of Promotional Data in Dynamic Pricing Promotional data is a crucial element in understanding e-commerce sales dynamics. Many...
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2 minut(y) czytania


Inventory Turnover - KPI
Optimizing Inventory Turnover for Higher Profitability Effective inventory management is essential for e-commerce profitability, yet many...
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2 minut(y) czytania


Monitoring Dynamic Pricing Results: Key Indicators (KPI)
Dynamic Pricing: Key Performance Indicators Implementing a dynamic pricing strategy requires effective monitoring to assess its impact....
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2 minut(y) czytania
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